Never split the difference: negotiating as if your life depended on it

The new rules : how to become the smartest person... in any room

Be a mirror : how to quickly establish rapport

Don't feel their pain, label it : how to create trust with tactical empathy

Beware "yes", master "no" : how to generate momentum and make it safe to reveal the real stakes

Trigger the two words that immediately transform any negotiation : how to gain permission to persuade

Bend their reality : how to shape what is fair

Create the illusion of control : how to calibrate questions to transform conflict into collaboration

Guarantee execution : how to spot the liars and ensure follow-through from everyone else

Bargain hard : how to get your price

Find the black swan : how to create breakthroughs by revealing the unknown unknowns.